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Haulage company thanks key workers with livery

A haulage company based in Felixstowe is paying tribute to the NHS and key workers with new rainbow livery.

Maritime Transport Ltd has unveiled 25 newly-liveried tractor units in recognition of the incredible work carried out by the NHS, and the valuable contribution key workers across many sectors have made during the pandemic.

The newly-acquired vehicles, comprising state-of-the-art Scania’s and Volvo’s, have been emblazoned with a wave-shaped rainbow replacing the eminent blue Maritime wave, and now proudly bear the message ‘Thank you key workers’.

The striking new livery incorporates the ideas of one of the company’s Manchester-based drivers, Barry Knight, who suggested the concept via ‘Dear John’, a communication tool where Maritime employees can contact Executive Chairman, John Williams, and the board of management, directly.

For each of the 25 vehicles purchased, Maritime has also made a donation to NHS Charities Together, who provide outstanding support to NHS staff and patients.

All 25 units sporting the new livery will join Maritime’s 1,275-strong fleet at the end of March, and will be seen across UK roads over the coming months lending visible support and encouragement to NHS staff and key workers.   

John Williams, Group Executive Chairman at Maritime, said: “We are immensely proud to be showing our support to the NHS and our key workers whose tremendous efforts have kept Britain moving during these difficult times.

“As an industry that faces a number of challenges each day, professional drivers and those that make up the wider transport and logistics community have continued to provide essential support around the clock to our supermarkets, nursing and care homes, hospitals and other crucial industries, which will carry on long after the pandemic subsides. Without them, things would look very different.’

“We hope the new vehicles will serve as a reminder of the remarkable work carried out by our NHS and key workers.”


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